Friday, September 16, 2011

[Inside AdSense] Earn more by promoting Google Affiliate Exclusive Opportunities


With the arrival of fall, the holiday shopping season begins. Give your readers an early start by posting Google Affiliate Network Exclusive Opportunities on your site, and also earn additional revenue. Over 40 great shopping opportunities will be available exclusively to Google Affiliate Network publishers. In addition, special opportunities will be live for one weekend only, from Friday, September 23  through September 26.

This limited time offer enables you to add a variety of great consumer opportunities to your site and earn a performance fee from orders that originated from your links.

Here are just a few examples of exclusive opportunities that you can post: 




$15 Off $50

Free Shipping on all orders
 Get $15 off Your Next $125 Purchase!

How do I promote these opportunities on my site?
To promote any of these exclusive opportunities, you’ll first need to be an approved publisher in Google Affiliate Network. Google Affiliate Network is available to all AdSense publishers, and while most advertisers in the program are based in the US and Canada, many have international shipping capabilities. For more details, view all Google Affiliate Network opportunities available.

  1. Apply for Google Affiliate Network with your AdSense Publisher ID (or sign in if you're already a Google Affiliate Network publisher). 
  2. Once approved, review the opportunities available (link to GAN Blog Post to be added once live) and click the "Apply Now" link for everyone that you wish to promote.
  3. Tracking links will be available in your Google Affiliate Network account by viewing the Home tab. You can also search for “September Exclusive Opportunities†links in the Links section on September 23.
Need help applying or want more information? Review the Getting Started guide today.

When can I post these opportunities on my site?
All opportunities will be available on September 23, and all will expire at midnight September 26. Please note that it won’t be possible to post any of these exclusives until September 23.


Posted by Jamie Ross, Google Affiliate Network


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Posted By Inside AdSense Team to Inside AdSense at 9/16/2011 09:30:00 AM

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Thursday, September 15, 2011

[Inside AdSense] View your top channels on the new interface homepage

You've been asking, and today we're excited to announce that you can now view your top 10 performing custom and URL channels directly on the homepage of the new AdSense interface. We understand that many of you log in frequently throughout the day to check in on your stats, and this latest change will allow you to get a quick snapshot directly from the new interface. 

When you log in to the new AdSense interface, you'll see your top channels by estimated earnings along with the percentage change for the selected time period. So if you've chosen to view the last 7 days, you'll see your top performing channels for that time range along with the percentage change they experienced compared to the prior 7 day period. 



Thanks for all of the feedback you provided about bringing this report to the new interface -- you can check out this update by logging in to the new AdSense interface today. As a reminder, we're gradually moving away from the older version and focusing on building improvements like these in the new interface. We encourage you to continue familiarizing yourself with the new interface, and as always, please feel free to leave us a comment with your thoughts and suggestions.

Posted by Dan Banfield - AdSense Engineering


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Posted By Inside AdSense Team to Inside AdSense at 9/15/2011 01:30:00 PM

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Tuesday, September 13, 2011

[Inside AdSense] AdSense in Your City: Announcing upcoming events

Our AdSense in Your City optimization team has met hundreds of our publishers over the past several months, and we're thrilled to announce our upcoming AdSense in Your City events. Soon we'll be hosting events in the following locations:
  • Walnut Creek, CA - Tuesday, September 27th, 2011
  • Kansas City, MO - Wednesday, October 5th
  • Chicago, IL - Monday, October 17th and Tuesday, October 18th, 2011
  • Las Vegas, NV - Thursday, November 10th and Friday, November 11th, 2011
The optimization team will be at each event offering best practices and customized optimization tips. Other local publishers will also be in attendance, providing a great networking opportunity.

We're working on finalizing the venues and times, but we wanted to share the cities as soon as possible. As always, our team would love to meet with all of you, but space is limited. If you'd like to attend one of the above events, please fill out our interest form.

We'll do our best to accommodate as many requests as possible. Invitations and additional details will be sent to accepted publishers two weeks prior to each event. Make sure you are opted in to receive special offer email messages from the AdSense team to ensure you can receive email invites to events like these.

Hope to meet you soon!

Courtney Yamada, AdSense Optimization Team



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Posted By Inside AdSense Team to Inside AdSense at 9/13/2011 09:30:00 AM

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Monday, September 12, 2011

[Inside AdSense] Join us at GDC Online in Austin


This year the Google AdSense team will be attending the Games Developer Conference Online (GDC Online) expo on October 10th, 11th and 12th in Austin, Texas.

As part of the GDC Online, we'll be hosting Google Developer Day where we'll share ways in which publishers can use AdSense and AdMob to monetize their online games, websites and mobile applications. After our session, we're looking forward to chatting with publishers and developers at the conference, and we'll also be available at the Google booth to discuss and demo our AdSense for Games, AdSense for Content and AdMob products.

If you have an online flash game or mobile app and are interested in the potential of earning revenue from ads, we hope you'll be able to join us on Google Developer Day and visit our booth on the expo floor.  For more information on our presence at GDC Online, including session and speaker details, please visit the event site or read our related post on the Google code blog.

Hope to see you in Austin!

David Hall,  Google AdSense Partner Development


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Posted By Inside AdSense Team to Inside AdSense at 9/12/2011 10:00:00 AM

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Friday, September 9, 2011

[Inside AdSense] Getting to know you at AdSense In Your City events


During this summer, a few of us on the North America AdSense team had the pleasure of meeting publishers in person during AdSense in Your City events. First, we stopped by our office in Boulder, Colorado to provide publishers with AdSense updates and tips (and we fell in love with the city as well!). We then headed to our offices in Toronto and New York to host a series of similar events for local publishers. It was a busy week, but we thoroughly enjoyed the valuable face-to-face time with you.

While our goal during these events is to provide information to you, we also learn a lot from our attendees. We asked a few participants some questions about AdSense and the event, and here's what they had to say:

What is your favorite thing about AdSense?
"Depth of advertisers. Allows me to do what I do best." Darren O.
"AdSense was the easiest and most effective way to monetize my site." Andrew D.

What did you learn from the AdSense in Your City event?
"I'm very interested in DoubleClick for Publishers Small Business. Right now I use a more limited ad server and I can likely increase CPM with better technology." Darren O.
"It always amazes me how you can learn more about optimizing your revenue when attending Google sessions like this. It helped me focus on AdSense issues I have neglected over time. I will definitely implement and test some changes that were suggested. Also, I have met other publishers and learned from them." Max L.

What tip do you have for other publishers?
"Jump in and try it [AdSense] - it's super easy." Darren O.
"Simple changes such as color and ad position have increased my CTR by over 30%." Andrew D.

Thanks for providing candid feedback and we hope to continue hearing from you. We'll be visiting other cities through our AdSense in Your City program, so make sure you're opted in to our mailings so we can inform you about upcoming events!

Posted by Jamie Firkus - Inside AdSense Team


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Posted By Inside AdSense Team to Inside AdSense at 9/09/2011 07:30:00 AM

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Thursday, September 8, 2011

[Inside AdSense] Gold Star Partner Showcase

Last week, we highlighted homebuyinginstitute.com as the first publisher in the Gold Star Partnership Showcase.  The showcase is an opportunity for us to publicly recognize some of our amazing AdSense partners.

Out of hundreds of submissions, we selected three publishers who clearly demonstrate the following:
Today we'd like to highlight Todd Sarouhan, founder of GoVisitCostaRica.com:

 Name: Todd Sarouhan
 Site: GoVisitCostaRica.com
 Vertical: Travel
 AdSense Partner for: 5+ years

Tell us about your site:
"GoVisitCostaRica.com is a very informative travel website dedicated to traveling to and within Costa Rica. You can plan your perfect Costa Rica vacation; on the beach, in the forest or next to the volcanoes. See why Costa Rica is one of the best countries to vacation in."

What makes govisitcostarica.com a great AdSense partner?
"We have a great use of AdSense within our large amount of content."

Why do you love AdSense?
"AdSense has been a great add on to our monthly income for our very popular travel website."

In the next couple of weeks, we'll highlight our final Gold Star Partner so be sure to keep an eye on the blog!

Posted by Julia Riley, AdSense Strategic Partnerships


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Posted By Inside AdSense Team to Inside AdSense at 9/08/2011 08:30:00 AM

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Thursday, September 1, 2011

[Inside AdSense] Gold Star Partner Showcase

A few weeks ago, we announced the Gold Star Partnership Showcase as an opportunity to publicly recognize some of our amazing AdSense partners.

We asked you, our blog readers, to submit your sites for consideration and to tell us why your site should be featured. After carefully reviewing each submission, we've selected three publishers that we believe clearly demonstrate the qualities we were looking for:
We'll share the stories of these three publishers over the coming weeks. Today we'd like to highlight Brandon Cornett, founder of HomeBuyingInstitute.com:





Site: HomeBuyingInstitute.com
Vertical:
Real Estate
Name:
Brandon Cornett
AdSense publisher for:
3-5 years


Tell us about your site:


"The Home Buying Institute is an educational resource for home buyers. In addition to publishing in-depth tutorials on the home-buying process, we conduct our own consumer research. We share all of this information with our readers, and at no cost. We also publish a real estate news blog that is currently included within Google News."

What makes homebuyinginstitute.com a great AdSense partner?

"We publish unbiased information and advice for home buyers. We are not trying to sell them anything, like most housing-related websites. We are dedicated to creating a smarter class of home buyers and homeowners, to reduce the chances of another housing crisis.

We are currently finishing a major content overhaul. Over the last few months, we have been updating and/or expanding every single article on the site. More than 200 new articles have been published since March 2011."

Why do you love AdSense?

"Revenue. Simplicity. Reach."



Finally, we want to thank everyone who took the time to submit their site for consideration! It's always great to see the vast array of sites in the AdSense network, and we hope you'll continue to develop and optimize your sites.

Posted by Julia Riley, AdSense Strategic Partnerships


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Posted By Inside AdSense Team to Inside AdSense at 9/01/2011 08:15:00 AM

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